Published by TMR Research Insights
Posted on August 23, 2021
5 min readLast updated: February 15, 2026
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Flavoured Oat Drink Market Forecast and CAGR
According to the latest research by Transparency Market Research, the flavoured oat drink market is set to witness significant growth during 2021-2031. Demand for flavoured oat drinks is basically due to growing interest in plant-based diet which causes a rise in non-dairy beverages of different flavors turns out to increase the demand for flavored oat drinks.
During the pandemic caused by COVID-19, it has been observed that people become more health-conscious and give priority to healthy food and beverages like milk, buttermilk, flavored oat drinks, and others, as flavors oat drinks consist of a wide variety of minerals and nutrients like phosphorus, zinc, calcium, protein, magnesium, and others gain popularity among the consumer which tend to increase in the share of the market.
What is Driving Demand for Flavoured Oat Drink?
Flavored oat drink is a type of beverage prepared by mixing vegetable oil and cereals with water and added flavors according to the requirement. It is mainly used for the preparation of smoothies, muffins, and others to increase its nutrition value as oats are considered to be rich in minerals, therefore it is the best alternative drink to dairy milk for the consumer who is lactose intolerant. Therefore it’s the best suitable drink with nutritious value and the reason for the demand.
Flavored oat drink is a prominent source of, proteins, vitamins, fibers, and calcium and does not have any added sugar which helps in maintaining normal blood cholesterol levels makes it a preferred choice to the consumer suffering from diabetes or cardiovascular disease which is considered a deadly, worldwide.
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Europe demand Outlook for flavoured oats drink market
Europe flavored drink market is one of the dominant markets for flavored oat drinks in the country like the U.K and Finland as the population shows more concern in increasing low-fat products in food and beverages, wellness, and health. As it was observed that people majority of the population suffers from celiac diseases. In Finland oat is a part of the staple diet among the consumer. Therefore the consumption of oat drink is more common, which generates more demand for the flavored oat drink as it offers the goodness of oat and is considers the best substitute of a dairy product. Flavored oats drink is a ready drink product also popular in the cafe and small shops which provide oat drinks to consumers.
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United States demand Outlook for flavoured oats drink market
The United States has been observed as rising incidences of obesity which makes the consumer towards healthy choices in food and drinks, According to Centres for diseases control and prevention of obesity in America was is a surge of to increase in obesity and diabetes, creating the opportunity to the flavored oat drink manufacturer by creating more demand in the United States region. Flavored oat drinks consist of a wide variety of minerals and nutrients like phosphorus, zinc, calcium, protein, magnesium, and others gain popularity among the consumer which tend to increase in the share of the market.
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Who are the Key Manufacturers in the Flavoured Oat Drink Market?
Some of the key manufacturer and key player of Flavoured Oat Drink Market includes Earth’s own food Company, Inc., Natumi AG, Isola bio s.r.l., Juustoporti food Oy, Pureharvest, Cereal Base Ceba AB (Oatly), Pacific food of Oregon, Inc., Elmhurst Milked Direct LLC, Alpro, Lime Food SRL, Oatworks, Oishi, Amandin Organic Products, Valsoia S.P.A, Kaslink Foods Oy Ltd., Rude Health Foods Ltd., Quaker Oats, Provitamil and others
Key Segments
Based on Flavour, the market can be divided into the following:
Based on End use application, the market can be divided into following:
Food Services
Retail Services:
Based on nature, the market can be divided into following:
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The demand for flavored oat drinks is driven by a growing health consciousness among consumers, especially during the COVID-19 pandemic, leading to increased preference for healthy food and beverages.
Europe, particularly countries like the U.K. and Finland, is a dominant market for flavored oat drinks, with a focus on low-fat products. The United States is also seeing a rise in demand due to health concerns.
Key manufacturers include Earth’s Own Food Company, Natumi AG, Isola Bio S.R.L., Juustoporti Food Oy, and Pureharvest, among others.
Flavored oat drinks are a good source of proteins, vitamins, fibers, and calcium, and they do not contain added sugars, which helps maintain normal blood cholesterol levels.
The flavored oat drink market is expected to witness significant growth during the forecast period from 2021 to 2031.
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