Published by Global Banking & Finance Review®
Posted on January 27, 2026
1 min readLast updated: January 27, 2026
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Ferragamo's Q4 revenue dropped 2% due to weak demand in Europe and the Middle East, with wholesale sales significantly declining.
MILAN, Jan 27 (Reuters) - Italian luxury goods group Salvatore Ferragamo on Tuesday said revenue fell 2% in the fourth quarter at constant currencies, hit by weak demand in Europe and the Middle East, and a poor performance of its wholesale channel.
The Florentine company, which has struggled to pursue a turnaround and is currently without a chief executive, reported preliminary revenue of 282 million euros ($338 million) for the September-December period, broadly in line with a Visible Alpha analyst consensus.
Direct-to-consumer sales rose 6% at constant currencies in the quarter, while wholesale revenues plunged by almost a third from a year earlier.
North American sales rose 2% in the quarter, net of the currency impact. By contrast, revenue in Europe and the Middle East area dropped 11%, and the Asia-Pacific market posted a 2.3% decline.
"Our focus in 2026 will be to sustain current momentum, fully deploy the revised positioning and re-assess our retail distribution network", the group said in a statement.
($1 = 0.8348 euros)
(Reporting by Elisa Anzolin; Editing by Valentina Za)
Revenue is the total income generated by a company from its business activities, typically from sales of goods or services before any expenses are deducted.
Direct-to-consumer sales refer to a retail model where companies sell their products directly to consumers, bypassing traditional distribution channels.
Wholesale is the sale of goods in large quantities, typically to retailers or other businesses, rather than to individual consumers.
A chief executive, often referred to as the CEO, is the highest-ranking executive in a company, responsible for making major corporate decisions and managing overall operations.
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