Europe & Asia Pacific Herbal Beauty Products Market to Register a Value CAGR of 3.7% Between 2016 and 2026 Owing to Shifting Consumer Preference Towards Green Labelled Cosmetic Products


The herbal beauty products market in Europe and Asia Pacific is set to grow due to increasing consumer preference for green cosmetics, with skin care products leading the segment.
Consumer preference for clean label beauty care products is shifting significantly due to increasing awareness regarding the benefits of herbal and natural ingredients. Consumers are increasingly opting for greener products owing to presence of toxic ingredients in synthetic cosmetic products, which are known to cause various adverse effects.
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Moreover, consumers are currently more informed regarding the benefits of using herbal products through promotions, advertisements and activities on various social media platforms. Herbal skin care products improve skin texture, tone and appearance owing to presence of nutrients required to enrich overall skin health. Increasing consumer demand for eco-friendly personal care products has prompted companies to enter into the herbal and natural personal care products market and develop new and advanced products. Manufacturers are continuously launching herbal personal care products with remedial properties and long-term benefits, which is resulting in addressing existing consumer requirements and aiding in expanding customer base.
Segmentation analysis
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Regional analysis
This report discusses trends driving growth of each segment and offers analysis and insights of the potential of the Europe & Asia Pacific herbal beauty products market in specific region including Asia Pacific (APAC) and Europe. Markets in APAC are expected to record high growth rates in terms of value between 2016 and 2026. Japan has been estimated to be the largest consumer of herbal beauty products followed by China in 2015 across the APAC region.
Vendor insights
This report covers detailed profiles of key players in Europe & Asia Pacific herbal beauty products market, which includes key strategies, key developments, product offerings and others. Key companies profiled in this report are Bio Veda Action Research Co., VLCC Personal Care Ltd., Surya Brasil, Dabur India Ltd., Himalaya Global Holdings Ltd., Lotus Herbals, Hemas Holdings Plc, Sheahnaz Herbals Inc., and Herballife International of America Inc.
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The article discusses the growth of the herbal beauty products market in Europe and Asia Pacific due to shifting consumer preferences.
Consumers prefer herbal products due to awareness of the adverse effects of synthetic ingredients and the benefits of natural ingredients.
The female segment dominates the market, but there is significant growth in the male segment due to increased interest in personal grooming.
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