Published by Coherent Market Insights
Posted on September 13, 2021
3 min readLast updated: February 11, 2026
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Electronic prescribing or e-Prescribing is the use of electronic tools to prescribe drugs. These tools can include both software and hardware programs, such as handheld and wireless devices, touch screens, and personal computers. e-Prescribing provides many benefits to pharmacies, patients, and prescribers and increases patients’ medication adherence. It includes dosage checking and duplicate therapy alerts. e-Prescribing saves time of doctors and patient by storing complete information about every prescription
Market Dynamics:
Increased adoption of electronic health record (EHR) solutions and the growing government support for the adoption of EHR solutions is expected to propel the growth of the e-Prescribing market. For instance, in January 2021, WRS Health announced that it has expanded its footprint with the availability of Neurology-Cloud. A new EHR (electronic health record) and practice management solution for neurologists.
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The emergence of COVID-19 is also expected to offer lucrative growth opportunities for players in the e-Prescribing market. Due to the COVID-19 outbreak, the integration of EHR, e-prescribing, and telemedicine has increased. Moreover, recommendations by the Centers for Disease Control and Prevention (CDC) to use telemedicine services and the Drug Enforcement Administration (DEA) regulations for the electronic prescription of controlled substances have increased the number of e-Prescribing transactions.
Moreover, increasing focus on reducing medical errors, rising focus on reducing the abuse of controlled substances, and the need to curtail the escalating healthcare costs is expected to augment the growth of the e-Prescribing market. However, concerns regarding security and workflow, reluctance among healthcare professionals to adopt e-prescribing solutions, and the high cost of deployment are expected to restrain the growth of the e-Prescribing market.
Competitive Analysis:
Major players operating in the e-Prescribing market are Surescripts-RxHub, RelayHealth Corporation, Quality Systems, Inc., Practice Fusion, Inc., Medical Information Technology, Inc., Henry Schein, Inc., GE Healthcare, Epic Systems Corporation, eClinicalworks, DrFirst, Inc., Computer Programs and Systems Inc., Cerner Corporation, Change Healthcare Holdings, Inc., Athenahealth, Inc., and Allscripts Healthcare Solutions, Inc.
Major players in the market are adopting various strategies, such as merger, acquisition, partnership, collaboration, etc., to enhance their market position. For instance, in April 2020, DrFirst and ID.me collaborated to make it easier for healthcare providers to verify their identities when registering to use iPrescribe, DrFirst’s mobile e-prescribing app.
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In July 2019 OptimizeRx Corp. announced a new partnership and integration with NextGen Healthcare, Inc. to provide our clinicians real-time access to valuable pharmaceutical data and insights that promote affordability and enhance quality care.
In June 2019, Allscripts acquired ZappRx to diversify its health IT offerings beyond electronic health record (EHR) technology.
Major Players Are: Allscripts Healthcare Solutions, Inc., Athenahealth, Inc., Change Healthcare Holdings, Inc., Cerner Corporation, Computer Programs and Systems Inc., DrFirst, Inc., eClinicalworks, Epic Systems Corporation, GE Healthcare, Henry Schein, Inc., Medical Information Technology, Inc., Practice Fusion, Inc., Quality Systems, Inc., RelayHealth Corporation, and Surescripts-RxHub, LLC.
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The post e-Prescribing Market Ongoing Investments Suggesting it’s Attracting Big Players and Hence Making the Industry Competitive appeared first on Gatorledger.
e-Prescribing is the use of electronic tools to prescribe drugs, which can include software and hardware programs like handheld devices and touch screens.
The growth is propelled by increased adoption of electronic health record solutions, government support, and the need to reduce medical errors and healthcare costs.
Major players include Surescripts-RxHub, RelayHealth Corporation, Allscripts, Athenahealth, and DrFirst, among others.
The COVID-19 pandemic has created lucrative growth opportunities by accelerating the integration of EHR, e-prescribing, and telehealth services.
Companies are adopting strategies such as mergers, acquisitions, and partnerships to strengthen their market presence and offerings.
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