Connected2Fiber, a leading cloud platform built for the connectivity industry, announced today the launch of their newest module, Enterprise Profiler. As a core component of The Connected World Platform, Enterprise Profiler delivers unparalleled account visibility to network providers by providing deep insight into the physical locations and technology stack used by a prospect as well as their ability to service the account. The level of insight contributed by the module will further help platform users make their sales prospecting efforts more efficient and effective.
With the introduction of Enterprise Profiler, network providers can now create a comprehensive profile of a prospective customer, including information on their business, technologies being deployed, and latest news.
Moreover, operators can identify location-based network intersection points, identifying the network status, access medium, and unique location ID in near real-time. This insight helps operators quickly make critical decisions around serviceability and potential partnerships needed. Finally, users can produce deal-oriented views of locations, via a bulk upload, and create account profiles in a matter of minutes versus days or weeks.
Enterprise Profiler transforms the B2B sales model for network providers by migrating from an ad-hoc, manual-based approach that would take weeks to execute, even with available data, to one that is highly automated, visual, and provides the depth of data needed to identify if and how a network operator could participate in a deal.
“We’re very excited about the launch of Enterprise Profiler as a module because of the unprecedented insight into serviceability that it delivers to our customers,” said John Wright, CTO of Connected2Fiber. “We believe this is a transformative selling capability that enables network providers to fine-tune their B2B sales model using an account-based approach to determine which companies have the greatest likelihood of becoming clients and which RFPs are worth pursuing. The capabilities that Enterprise Profiler delivers will have a tremendous impact on the efficiency and effectiveness of sales teams, as they are now able to focus on those highly-targeted, high value deals.”
Enterprise Profiler is part of an expanding set of modules within The Connected World aimed at transforming go-to-market activities of connectivity-dependent organizations.