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JNBA Financial Advisors’ CEO Richard S. Brown Ranked in Top 100 of Forbes 2018 Top Wealth Advisors List


Richard Brown, CEO of JNBA Financial Advisors, has been named to the Forbes 2018 Top Wealth Advisors List, which includes 250 of the nations leading advisors. Richard is ranked 100th nationwide, and is the top Minnesota advisor on the list.

This is the first year Richard has been nominated for the prestigious list, which was compiled from more than 25,700 nominations. An independent firm, Shook Research, evaluated nominees based on an algorithm of quantitative data and qualitative criteria gained through due-diligence interviews.

Factors included everything from how the advisors exhibit best practices in their approach to working with clients and within their practices, to whether they provide a full client service experience when it comes to service model, investing process, fee structure, and breadth of services and resources offered.

Richards expert, dynamic and hands-on leadership has been instrumental in helping JNBA raise the bar as we continually strive to provide the best independent service possible to our clients, says Kim Brown, JNBA Financial Advisors president. Richard is leading the way in helping us to always do better and provide exceptional service. As an independent Registered Investment Advisor and fiduciary, JNBA takes an advocacy approach to all that we do in order to always act in our clients best interests.

Building on a rich history of operating as an independent RIA, JNBA in recent years has enhanced service levels and streamlined processes, growing the business to more than 850 clients and over $950 million in assets under management, while maintaining a client retention rate of over 97 percent since tracking began in 2001. The firm is celebrating its 40th anniversary in 2019.

JNBAs fiercely independent status allows the firm to customize investment strategies to individual client goals, which are implemented by an experienced team and disciplined process, including a review of each portfolio every 10 business days. JNBAs dedication to being an advocate for its clients, employees and community has fueled the firms continued growth, including opening an office in Duluth, Minn., and its expansion of family office services, designed for executives, business owners and professional athletes. With Richard at the helm of the firms growing family office team, JNBA applies its advocacy model to every aspect of a clients financial well-being, from complex business dealings to household administration to reputation management.

JNBA has been recognized locally and nationally for its dedication to clients. Better Business Bureau of Minnesota and North Dakota named JNBA a winner of its 2015 BBB Torch Awards for Ethics, and the firm was named a finalist in the 2016 BBB International Torch Awards for Ethics. In addition, JNBA was also named a Barrons Top 100 Independent Advisor in 2015, 2016, 2017 and 2018, and Minnesotas top financial advisor in 2018, and a Financial Times Top 300 Registered Investment Adviser in 2014, 2015, 2016 and 2018.*

ABOUT JNBA Minneapolis-based JNBA Financial Advisors is an independent fee-only wealth management firm driven to deliver a higher standard of comprehensive planning, asset management, and life enrichment by providing customized financial strategies with an advocacy-first approach. As a four-decade old firm, its advisory structure leverages a team approach, reviewing client portfolios every 10 business days and driving the planning process, including strategy development and implementation with estate, tax, and risk professionals as appropriate. For more information, visit

*As recognized on 9/10/18 on Forbes website. As seen in the 6/28/18, 6/16/16, 6/18/15 and 6/26/14 issues of the Financial Times and in the 2/22/10, 2/21/11, 2/20/12, 2/18/13, 2/24/14, 2/23/15, 8/24/15, 3/7/16, 8/29/16, 3/6/17, 9/18/17, 3/10/18, & 9/17/18 issues of Barron’s. As recognized by the Better Business Bureau of Minnesota and North Dakota for 2015 and the Better Business Bureau International for 2016. Rankings and/or recognition by unaffiliated rating services and/or publications should not be construed by a client or prospective client as a guarantee that he/she will experience a certain level of results if JNBA Financial Advisors, Inc. is engaged, or continues to be engaged, to provide investment advisory services, nor should it be construed as a current or past endorsement of JNBA Financial Advisors, Inc. by any of its clients. Rankings published by magazines. and others, generally base their selections exclusively on information prepared and/or submitted by the recognized advisor. Rankings are generally limited to participating advisors. Barron’s is a trademark of Dow Jones & Company, Inc. All rights reserved.

The 2014/2015/2016/2018 Financial Times 300 Top Registered Investment Advisors is an independent listing produced by the Financial Times. The FT 300 is based on data gathered from RIA firms, regulatory disclosures, and the FTs research. As identified by the FT, the listing reflected each practice’s performance in six primary areas, including assets under management, asset growth, compliance record, years in existence, credentials and accessibility. Neither the RIA firms nor their employees pay a fee to The Financial Times in exchange for inclusion in the FT 300.

JNBAs Chief Compliance Officer remains available to address any questions regarding rankings and/or recognitions, including providing the criteria used for any referenced ranking.

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