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The Partnership Economy and Its Thriving Ecosystem
Date: March 2, 2023
By Ben Snowman, VP Partnerships & Advisory at Mambu Partnerships tend to be a great way for two parties to come together to reach a mutual goal and can be extremely effective between established businesses and new players. When it comes to operating a business, developing a strategic partnership is crucial in accessing new customers,...
Meet Me Halfway: Consumers Want Better Security Measures
Date: March 2, 2023
By Clive Bourke, President, EMEA and APAC at Daon Consumers are becoming more aware of the importance of data in creating a positive online experience, with 60% viewing the exchange of personal information as essential to access desired services, compared to just 38% back in 2012. But as personal data usage increases, consumers want strong...
The Bright Spots of Opportunity Amid a Seemingly Dead Global M&A Market
Date: March 2, 2023
By Bjorn Reynolds, CEO of Safeguard Global In a downturn economy, one might not think of M&A (mergers and acquisitions) as a vital driver of the job market and business resiliency. However, M&A activity can serve as a crystal ball for companies attempting to time the market in order to pick up other organizations and...
Playground Xyz Study Finds Carbon Emissions From Digital Ads Fall by 63% on Average When Measured and Optimized for Attention Time
Date: March 2, 2023
Study leveraged data supplied by Scope3 to determine viability of using attention signals to optimise digital ad campaigns for reduced carbon impact LONDON, March 2nd, 2023 – Playground xyz, the leading attention measurement and optimization company, released a study today leveraging Scope3 data that found carbon emissions from digital ad campaigns can be reduced by...
Five Ways to Drive Projects Forward Faster
Date: February 28, 2023
By Josef Hajkr, Genius Group Mentor and Co-Creator of Wealth Dynamics for Project Management 5.0 Speaking to any project manager, they’ll tell you one of the biggest sources of frustration is the ability to deliver their projects on time. Whether it’s due to constant back and forth over decisions that need to be made, team...
How Can SaaS Brands Grow Their Online Presence?
Date: February 28, 2023
By Ronn Torossian, Founder & Chairman of 5WPR. The business world has seen a surge in SaaS companies in recent years, as businesses move towards cloud-based solutions. However, increased competition means brands must grow their digital presence to remain competitive. SaaS companies must build and expand their digital presence. Digital marketing strategy For a successful...