Banijay's Tipico Deal, All3Media Entertainment Merger to Drive Growth Towards 2029
Published by Global Banking & Finance Review®
Posted on March 26, 2026
2 min readLast updated: March 26, 2026
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Published by Global Banking & Finance Review®
Posted on March 26, 2026
2 min readLast updated: March 26, 2026
Add as preferred source on Google
March 26 (Reuters) - French media group Banijay expects the acquisition of betting firm Tipico and the merger of its entertainment business with All3Media's to boost revenue and profit growth and generate cash towards 2029.
Banijay, the producer of "Peaky Blinders" and the "Big Brother" franchise, and All3Media, the producer of "The Traitors" and "Squid Game: The Challenge", agreed earlier this month to merge their entertainment production businesses to create one of Europe's largest multimedia production groups.
($1 = 0.8649 euros)
(Reporting by Mathias de Rozario in Gdansk, editing by Milla Nissi-Prussak)
Banijay is acquiring Tipico and merging its entertainment business with All3Media to boost revenues and profits.
Banijay's 2029 revenue target is 10 billion euros, up from a pro forma 7.4 billion euros in 2025.
Banijay expects 100 million euros in cost savings at its gaming unit following the Tipico acquisition.
Banijay is targeting more than 7% EBITDA growth from last year's pro forma 1.6 billion euros by 2029.
Banijay plans to pay a 400 million euro exceptional dividend after the All3Media merger and targets progressive dividend growth to 2029.
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