Search
00
GBAF Logo
trophy
Top StoriesInterviewsBusinessFinanceBankingTechnologyInvestingTradingVideosAwardsMagazinesHeadlinesTrends

Subscribe to our newsletter

Get the latest news and updates from our team.

Global Banking & Finance Review®

Global Banking & Finance Review® - Subscribe to our newsletter

Company

    GBAF Logo
    • About Us
    • Profile
    • Privacy & Cookie Policy
    • Terms of Use
    • Contact Us
    • Advertising
    • Submit Post
    • Latest News
    • Research Reports
    • Press Release
    • Awards▾
      • About the Awards
      • Awards TimeTable
      • Submit Nominations
      • Testimonials
      • Media Room
      • Award Winners
      • FAQ
    • Magazines▾
      • Global Banking & Finance Review Magazine Issue 79
      • Global Banking & Finance Review Magazine Issue 78
      • Global Banking & Finance Review Magazine Issue 77
      • Global Banking & Finance Review Magazine Issue 76
      • Global Banking & Finance Review Magazine Issue 75
      • Global Banking & Finance Review Magazine Issue 73
      • Global Banking & Finance Review Magazine Issue 71
      • Global Banking & Finance Review Magazine Issue 70
      • Global Banking & Finance Review Magazine Issue 69
      • Global Banking & Finance Review Magazine Issue 66
    Top StoriesInterviewsBusinessFinanceBankingTechnologyInvestingTradingVideosAwardsMagazinesHeadlinesTrends

    Global Banking & Finance Review® is a leading financial portal and online magazine offering News, Analysis, Opinion, Reviews, Interviews & Videos from the world of Banking, Finance, Business, Trading, Technology, Investing, Brokerage, Foreign Exchange, Tax & Legal, Islamic Finance, Asset & Wealth Management.
    Copyright © 2010-2026 GBAF Publications Ltd - All Rights Reserved. | Sitemap | Tags | Developed By eCorpIT

    Editorial & Advertiser disclosure

    Global Banking & Finance Review® is an online platform offering news, analysis, and opinion on the latest trends, developments, and innovations in the banking and finance industry worldwide. The platform covers a diverse range of topics, including banking, insurance, investment, wealth management, fintech, and regulatory issues. The website publishes news, press releases, opinion and advertorials on various financial organizations, products and services which are commissioned from various Companies, Organizations, PR agencies, Bloggers etc. These commissioned articles are commercial in nature. This is not to be considered as financial advice and should be considered only for information purposes. It does not reflect the views or opinion of our website and is not to be considered an endorsement or a recommendation. We cannot guarantee the accuracy or applicability of any information provided with respect to your individual or personal circumstances. Please seek Professional advice from a qualified professional before making any financial decisions. We link to various third-party websites, affiliate sales networks, and to our advertising partners websites. When you view or click on certain links available on our articles, our partners may compensate us for displaying the content to you or make a purchase or fill a form. This will not incur any additional charges to you. To make things simpler for you to identity or distinguish advertised or sponsored articles or links, you may consider all articles or links hosted on our site as a commercial article placement. We will not be responsible for any loss you may suffer as a result of any omission or inaccuracy on the website.

    Home > Headlines > Athletics-Prescod Enhanced Games decision understandable on human level, says UK Sport official
    Headlines

    Athletics-Prescod Enhanced Games decision understandable on human level, says UK Sport official

    Published by Global Banking & Finance Review®

    Posted on January 14, 2026

    3 min read

    Last updated: January 19, 2026

    Athletics-Prescod Enhanced Games decision understandable on human level, says UK Sport official - Headlines news and analysis from Global Banking & Finance Review
    Why waste money on news and opinion when you can access them for free?

    Take advantage of our newsletter subscription and stay informed on the go!

    Subscribe

    Tags:financial managementinvestmentfinancial crisisCapital Marketseconomic growth

    Quick Summary

    Reece Prescod's decision to join the Enhanced Games, allowing banned substances, is driven by financial challenges, says UK Sport.

    Table of Contents

    • Reece Prescod's Controversial Decision
    • UK Sport's Response
    • Financial Challenges for Athletes
    • Implications for Future Competitions

    UK Sport Official Understands Prescod's Choice for Enhanced Games

    Reece Prescod's Controversial Decision

    By Martyn Herman

    UK Sport's Response

    LONDON, Jan 14 (Reuters) - British sprinter Reece Prescod's decision to join the controversial Enhanced Games has been heavily criticised but UK Sport's Director of Performance and People Kate Baker said that while it is sad, she can understand his motivation.

    Financial Challenges for Athletes

    Prescod, the fourth-fastest British man over 100 metres who retired last year citing a lack of sponsorship, announced this month he had signed up for the Las Vegas event in May.

    Implications for Future Competitions

    The Enhanced Games will allow athletes to take substances, under medical supervision, that are banned in mainstream sport, although there is no obligation to do so.

    UK Athletics' chief executive Jack Buckner said last week he was 'appalled' by Prescod's decision, but Baker offered a more conciliatory view when asked her thoughts at a British Olympic Association press conference this week.

    "Look, it's incredibly sad that those athletes have chosen to take that path. And, of course, I hope it goes without saying that the Enhanced Games stands in direct opposition to everything that we stand for, both as UK Sport, but also as an Olympic and Paralympic movement," Baker told reporters.

    "It is not aligned to anything that we are supportive of or encouraging. But I also recognise that there's a human being in the middle of this who's making a really difficult decision.

    "And if you're at a particular point in your career and you see no future with Olympic programmes, which is where Reece Prescod is slightly different to (swimmer) Ben Proud, I think we can understand why a human being makes that decision.

    "It doesn't mean we support it, and it doesn't mean we like it or we agree with it, but I can understand it."

    Prescod, whose personal best is 9.93 seconds and who reached the 100m final at the 2017 world championships, said he has always been a clean athlete but that the financial package offered by Enhanced Games had tempted him back into action.

    During a BBC radio interview on Tuesday he said he did not plan to take performance-enhancing drugs at the event.

    "I retired because there was a lack of support for me," Prescod told the BBC. "I asked the sponsors in the industry, I sent multiple emails, spoke to all the agents, and said was there any opportunity for me to continue. The answer was 'no'."

    Pushed on the 'enhancements' being offered by the medical team, Prescod said: "It's not necessarily the basis of what you need to do to prepare yourself for the 100m.

    "I know I'm capable of having a certain level of speed," he explained. "People aren't necessarily aware that's actually a choice you have. Some athletes will be enhanced, some athletes will not be enhanced."

    Baker did not rule out the possibility that athletes who take part in the Enhanced Games but do not use prohibited substances could compete for Britain in the Olympics, although public funding would likely be denied.

    In October UK Sport updated its Funding Eligibility Policy saying anyone involved in the Enhanced Games could be in breach.

    (Reporting by Martyn HermanEditing by Christian Radnedge)

    Key Takeaways

    • •Reece Prescod joins the controversial Enhanced Games.
    • •UK Sport understands Prescod's financial motivations.
    • •Enhanced Games allow substances banned in mainstream sports.
    • •Prescod claims he will not use performance-enhancing drugs.
    • •UK Sport may deny funding to Enhanced Games participants.

    Frequently Asked Questions about Athletics-Prescod Enhanced Games decision understandable on human level, says UK Sport official

    1What is sponsorship in sports?

    Sponsorship in sports refers to financial support provided by companies or individuals to athletes or teams in exchange for advertising and promotional opportunities.

    2What is a clean athlete?

    A clean athlete is an individual who competes in sports without using banned performance-enhancing drugs or substances, adhering to the rules of fair play.

    3What is financial motivation for athletes?

    Financial motivation for athletes often includes the need for sponsorships, endorsements, and prize money to support their training and competitive careers.

    4What is the role of UK Sport?

    UK Sport is responsible for investing in Olympic and Paralympic sports in the UK, aiming to enhance performance and support athletes in their pursuit of excellence.

    More from Headlines

    Explore more articles in the Headlines category

    Image for Greenland foreign minister says US talks are positive but the outcome remains uncertain
    Greenland foreign minister says US talks are positive but the outcome remains uncertain
    Image for Hungary's opposition Tisza promises wealth tax, euro adoption in election programme
    Hungary's opposition Tisza promises wealth tax, euro adoption in election programme
    Image for Thousands protest in Berlin in solidarity with Iranian uprisings
    Thousands protest in Berlin in solidarity with Iranian uprisings
    Image for Farmers report 'catastrophic' damage to crops as Storm Marta hits Spain and Portugal
    Farmers report 'catastrophic' damage to crops as Storm Marta hits Spain and Portugal
    Image for France opens probe against ex-culture minister lang after Epstein file dump
    France opens probe against ex-culture minister lang after Epstein file dump
    Image for If US attacks, Iran says it will strike US bases in the region
    If US attacks, Iran says it will strike US bases in the region
    Image for Suspected saboteurs hit Italian rail network near Bologna, police say
    Suspected saboteurs hit Italian rail network near Bologna, police say
    Image for Olympics-Protesters in Milan denounce impact of Games on environment
    Olympics-Protesters in Milan denounce impact of Games on environment
    Image for Olympics-Biathlon-Winter Games bring tourism boost to biathlon hotbed of northern Italy
    Olympics-Biathlon-Winter Games bring tourism boost to biathlon hotbed of northern Italy
    Image for US pushes Russia and Ukraine to end war by summer, Zelenskiy says
    US pushes Russia and Ukraine to end war by summer, Zelenskiy says
    Image for Russia to interrogate two suspects over attempted killing of general, report says
    Russia to interrogate two suspects over attempted killing of general, report says
    Image for Russia launches massive attack on Ukraine's energy system, Zelenskiy says
    Russia launches massive attack on Ukraine's energy system, Zelenskiy says
    View All Headlines Posts
    Previous Headlines PostMigrants using more distant, riskier departure points to Canaries after Mauritania crackdown, Red Cross finds
    Next Headlines PostFactbox-How war has reshaped Europe's defence sector