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    Home > Finance > Porsche's sales fall globally in first half, China leads slump
    Finance

    Porsche's sales fall globally in first half, China leads slump

    Published by Global Banking & Finance Review®

    Posted on July 8, 2025

    1 min read

    Last updated: January 23, 2026

    Porsche's sales fall globally in first half, China leads slump - Finance news and analysis from Global Banking & Finance Review
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    Tags:Automotive industryFinancial performancemarket conditionsSales growthInvestment opportunities

    Quick Summary

    Porsche's global sales fell 6% in H1, with a 28% drop in China. North America sales rose 10%, aided by better product availability.

    Porsche Reports 28% Sales Decline in China Amid Global Challenges

    (Reuters) -German luxury sports carmaker Porsche said on Tuesday its sales fell in the first half of the year, blaming challenging market conditions and intense competition for a 28% slump in the Chinese market.

    Globally the sales of the carmaker fell 6% and Porsche delivered a total of 146,391 vehicles worldwide, but they grew by 10% in North America, its largest region.

    "The increase is mainly due to higher product availability in the market and the price protection offered in the first half of the year due to increased import tariffs," Porsche said in a statement.

    On Monday, Mercedes-Benz said its second-quarter unit sales of cars and vans fell 9%, citing the impact of tariffs.

    Of the vehicles delivered this year to June, 36% were electrified, a 14.5% increase from last year, Porsche added.

    (Reporting by Paolo Laudani)

    Key Takeaways

    • •Porsche's global sales fell by 6% in the first half of the year.
    • •China experienced a significant 28% decline in Porsche sales.
    • •North America saw a 10% increase in Porsche sales.
    • •36% of Porsche vehicles delivered were electrified.
    • •Market challenges and competition impact sales figures.

    Frequently Asked Questions about Porsche's sales fall globally in first half, China leads slump

    1What was the percentage decline in Porsche's sales in China?

    Porsche's sales in China fell by 28% in the first half of the year.

    2How did Porsche's sales perform globally?

    Globally, Porsche's sales fell by 6%, with a total of 146,391 vehicles delivered.

    3What factors contributed to the sales increase in North America?

    The increase in North America was mainly due to higher product availability and price protection offered because of increased import tariffs.

    4What percentage of Porsche's vehicles delivered were electrified?

    Of the vehicles delivered this year to June, 36% were electrified, marking a 14.5% increase from last year.

    5What did Mercedes-Benz report regarding its sales?

    Mercedes-Benz reported a 9% decline in its second-quarter unit sales of cars and vans, citing the impact of tariffs.

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