Switzerland investigates Beiersdorf in dispute over Nivea pricing
Published by Global Banking & Finance Review®
Posted on June 24, 2025
1 min readLast updated: January 23, 2026
Published by Global Banking & Finance Review®
Posted on June 24, 2025
1 min readLast updated: January 23, 2026
Switzerland's COMCO investigates Beiersdorf for potential market power abuse over Migros in a Nivea pricing dispute.
ZURICH (Reuters) -The Swiss competition authority said on Tuesday it has opened an investigation into Beiersdorf over whether the German consumer goods group has relative market power over Swiss retailer Migros in a dispute about the cost of its Nivea products.
In a statement, the authority known as COMCO said Beiersdorf is allegedly refusing to allow Migros to purchase Nivea brand products under the same conditions as abroad.
In the investigation, COMCO is analysing whether Beiersdorf has relative market power compared to Migros.
"If so, it will investigate whether Beiersdorf is abusing this position by charging Migros higher prices for the same Nivea products than comparable retailers abroad," it said.
Beiersdorf said it could not comprehend the allegations and would cooperate with COMCO to help clarify the matter.
Compliance with regulations and in particular antitrust law had top priority for Beiersdorf, the firm said in a statement.
(Writing by Dave Graham, Editing by Miranda Murray)
The Swiss competition authority, COMCO, is investigating Beiersdorf for allegedly refusing to allow Migros to purchase Nivea products under the same conditions as abroad.
COMCO will analyze whether Beiersdorf has relative market power compared to Migros and if it is abusing this position by charging higher prices for Nivea products.
Beiersdorf stated that it could not comprehend the allegations and expressed its willingness to cooperate with COMCO to clarify the matter.
Beiersdorf emphasized that compliance with regulations, particularly antitrust law, is a top priority for the company.
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