Finance
Saga's holiday bookings rise 14%; nears NatWest deal for personal banking products
Published by Global Banking & Finance Review®
Posted on June 24, 2025
1 min readLast updated: January 23, 2026
Global Banking & Finance Review®
Company
Published by Global Banking & Finance Review®
Posted on June 24, 2025
1 min readLast updated: January 23, 2026
Saga sees a 14% rise in holiday bookings and is nearing a deal with NatWest for personal banking products, focusing on travel and financial services for the over-50s.
(Reuters) -British holiday group Saga said on Tuesday it was in final negotiations with NatWest to offer a range of personal banking products, as the company's annual holiday bookings tracked ahead of last year, with booked revenue up 14%.
Saga offers a range of travel products such as cruises, insurance and financial services particularly to the over-50s age group or midlifers.
Recently, it has been refocusing on its core segment, travel, which is experiencing a rebound, while exploring partnerships to strengthen its insurance and money services offerings.
"Looking ahead, we are focussed on continuing to grow our Travel and Money businesses," CEO Mike Hazell said in a statement.
Saga's cruise and holidays segments account for 59% of its business, with money the smallest at 0.7%, according to its 2025 annual report.
The company also said its performance in the first four months of fiscal 2025 matched expectations.
(Reporting by Yamini Kalia in Bengaluru; Editing by Rashmi Aich)
Saga is in final negotiations with NatWest to offer a range of personal banking products.
Saga's cruise and holidays segments account for 59% of its business.
The company reported that its performance in the first four months of fiscal 2025 matched expectations.
Saga offers a range of travel products and financial services particularly to the over-50s age group or midlifers.
According to its 2025 annual report, the money segment is the smallest at 0.7%.
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