Headlines
TikTok users top 200 million in Europe, firm says
Published by Global Banking and Finance Review
Posted on September 5, 2025
1 min readLast updated: January 22, 2026
Global Banking and Finance Review
Company
Published by Global Banking and Finance Review
Posted on September 5, 2025
1 min readLast updated: January 22, 2026
TikTok's user base in Europe has exceeded 200 million, marking significant growth. Despite regulatory challenges, ByteDance's value continues to rise.
LONDON (Reuters) -TikTok has more than 200 million monthly users in Europe, or roughly one in three citizens on the continent, the short video app platform said on Friday, the latest sign of its rapid growth among teenagers.
That is up from 175 million people last year, among users in 32 European countries. TikTok, owned by Chinese technology behemoth ByteDance, has more than 1 billion users globally who visit monthly, a spokesperson said.
While the company has faced regulatory challenges worldwide, it has faced particular ire from U.S. President Donald Trump, who is pushing for divestment of its assets there.
In Europe, TikTok was fined 530 million euros ($600 million) by its lead EU privacy regulator in May.
ByteDance is set to launch a employee share buyback that will value the Chinese firm at more than $330 billion, Reuters reported in late August.
(Reporting by Supantha Mukherjee in London; Editing by Clarence Fernandez)
TikTok is a social media platform that allows users to create, share, and discover short videos. It has gained immense popularity, particularly among teenagers, and has over 1 billion users globally.
A monthly user refers to an individual who accesses a platform or service at least once within a month. This metric is commonly used to gauge the popularity and engagement of online platforms.
A share buyback is when a company purchases its own shares from the marketplace, reducing the number of outstanding shares. This can increase the value of remaining shares and is often used to return capital to shareholders.
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