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    Home > Headlines > Starbucks to cut 1,100 corporate roles in CEO Niccol's turnaround push
    Headlines

    Starbucks to cut 1,100 corporate roles in CEO Niccol's turnaround push

    Published by Global Banking & Finance Review®

    Posted on February 24, 2025

    2 min read

    Last updated: January 25, 2026

    An image representing Starbucks' announcement of cutting 1,100 corporate roles as CEO Brian Niccol implements a turnaround strategy. The layoffs aim to streamline operations and enhance efficiency within the company.
    Starbucks corporate restructuring announcement related to layoffs - Global Banking & Finance Review
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    Tags:managementcorporate strategyjob creationfinancial community

    Quick Summary

    Starbucks will cut 1,100 corporate jobs to streamline operations under CEO Niccol, focusing on efficiency and structure simplification.

    Starbucks to Eliminate 1,100 Corporate Positions Under CEO Niccol

    (Reuters) - Starbucks said on Monday it would eliminate 1,100 corporate roles as CEO Brian Niccol pushes ahead with his efforts to streamline the coffee chain and turn around its business.

    The layoff would include current support partner roles and several hundred additional open and unfilled positions, Niccol said in a letter to employees.

    "We are simplifying our structure, removing layers and duplication and creating smaller, more nimble teams," Niccol said. "Our intent is to operate more efficiently, increase accountability, reduce complexity and drive better integration."

    The coffee chain has been battling weak demand for its higher-priced beverages in the U.S. and China. Investors have been betting on Niccol, who took the helm last year, to simplify the operating structure and revive the coffee-house culture at its U.S. stores.

    Niccol, who is credited with reviving burrito chain Chipotle Mexican Grill, had in January said Starbucks would cut jobs and said more details would be announced by early March.

    In his new role at Starbucks, Niccol has laid out a plan called "Back to Starbucks" in attempt to revive the business.

    "We will continue to hire for priority positions that fit with our new support structure and add capability and capacity we need," Niccol said in the letter.

    The layoffs would not affect in-store teams or the investments Starbucks is making in store hours, he said.

    (Reporting by Neil J Kanatt and Ananya Mariam Rajesh in Bengaluru; Editing by Arun Koyyur)

    Key Takeaways

    • •Starbucks to eliminate 1,100 corporate positions.
    • •CEO Brian Niccol leads the restructuring effort.
    • •Focus on simplifying structure and increasing efficiency.
    • •Layoffs include support roles and unfilled positions.
    • •In-store teams and store investments remain unaffected.

    Frequently Asked Questions about Starbucks to cut 1,100 corporate roles in CEO Niccol's turnaround push

    1How many corporate roles is Starbucks cutting?

    Starbucks is cutting 1,100 corporate roles as part of its restructuring efforts.

    2What is CEO Brian Niccol's plan for Starbucks?

    CEO Brian Niccol has laid out a plan called 'Back to Starbucks' aimed at reviving the business.

    3Will the layoffs affect in-store teams?

    No, the layoffs will not affect in-store teams or the investments Starbucks is making in store hours.

    4What is the reason behind the layoffs?

    The layoffs are part of an effort to streamline the coffee chain and address weak demand for higher-priced beverages.

    5What types of positions will be eliminated?

    The layoffs will include current support partner roles and several hundred additional open and unfilled positions.

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