SAP: more efficient AI will drive demand for our AI products
Published by Global Banking & Finance Review®
Posted on January 28, 2025
1 min readLast updated: January 27, 2026

Published by Global Banking & Finance Review®
Posted on January 28, 2025
1 min readLast updated: January 27, 2026

SAP foresees increased demand for its AI services due to the emergence of efficient AI models, like China's DeepSeek, which make AI infrastructure more accessible.
FRANKFURT (Reuters) - SAP said on Tuesday that the prospect of cheaper and more energy-efficient artificial intelligence models, presaged by China's DeepSeek model, bodes well for growing demand for SAP's AI services.
"Yesterday ... (DeepSeek) showed that AI infrastructure will scale, it will become a commodity. Without this infrastructure you cannot run the gen (general) AI models," CEO Christian Klein told journalists in a call.
"More and more players are entering the market and there will be not only one large language model. Yesterday was a good day for SAP," he added.
Many technology stocks have fallen after the popularity of Chinese discount AI model DeepSeek wobbled investors' faith in the profitability of AI and related investments.
(Reporting by Ludwig Burger, Editing by Rachel More)
The article discusses SAP's anticipation of growing demand for its AI services due to more efficient AI models.
SAP believes efficient AI models like DeepSeek will drive demand for AI infrastructure and services.
CEO Christian Klein noted that AI infrastructure will scale and become a commodity, benefiting SAP.
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