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    Home > Finance > France hits Google with $381 million fine for consumer protection failures
    Finance

    France hits Google with $381 million fine for consumer protection failures

    Published by Global Banking & Finance Review®

    Posted on September 4, 2025

    2 min read

    Last updated: January 22, 2026

    France hits Google with $381 million fine for consumer protection failures - Finance news and analysis from Global Banking & Finance Review
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    Tags:complianceAdvertisingconsumer protection

    Quick Summary

    France fines Google $381M for displaying Gmail ads without consent. CNIL mandates compliance within six months or face daily penalties.

    Table of Contents

    • Google's Advertising Practices Under Scrutiny
    • Details of the Fine
    • Google's Response and Future Actions

    France Imposes $381 Million Fine on Google for Ad Violations

    Google's Advertising Practices Under Scrutiny

    PARIS (Reuters) -France's data protection authority said on Wednesday it had fined Alphabet's Google 325 million euros ($381 million) for improperly displaying ads to Gmail users and using cookies, both without Google account users' consent.

    Details of the Fine

    The Commission Nationale de l'Informatique et des Libertés (CNIL) also gave Google six months to ensure ads are no longer displayed between emails in Gmail users' inboxes without prior consent, and that users give valid consent to the creation of a Google account for the placement of ad trackers.

    Google's Response and Future Actions

    Failing that, Google and its Irish subsidiary would both have to pay a penalty of 100,000 euros per day of delay, CNIL said in a statement.

    A Google spokesperson said the company was reviewing the decision and said that users have always been able to control the ads they see in their products.

    In the past two years, Google has made updates to address the commission's concerns, including an easy way to decline personalised ads when creating a Google account, and changes to the way ads are presented in Gmail, the spokesperson said.

    ($1 = 0.8542 euros)

    (Reporting by Leigh Thomas; Additional reporting by Devika Nair in Bengaluru; Editing by Sonali Paul)

    Key Takeaways

    • •France fines Google 325 million euros for ad violations.
    • •CNIL demands consent for Gmail ad displays.
    • •Google must comply within six months or face daily penalties.
    • •Google claims users can control ad settings.
    • •Google has updated ad practices in response to concerns.

    Frequently Asked Questions about France hits Google with $381 million fine for consumer protection failures

    1What was the amount of the fine imposed on Google?

    France's data protection authority fined Google 325 million euros, which is approximately $381 million.

    2What did the CNIL require Google to do?

    The CNIL mandated Google to stop displaying ads between emails in Gmail users' inboxes without prior consent within six months.

    3What penalty could Google face for non-compliance?

    If Google fails to comply, it could incur a penalty of 100,000 euros per day of delay.

    4How has Google responded to the CNIL's concerns?

    A Google spokesperson stated that the company is reviewing the decision and emphasized that users can control the ads they see.

    5What changes has Google made in response to the CNIL's concerns?

    In the past two years, Google has implemented updates, including an easier way for users to decline personalized ads when creating a Google account.

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