BMW to integrate DeepSeek AI in its new vehicles in China later this year
Published by Global Banking & Finance Review®
Posted on April 23, 2025
1 min readLast updated: January 24, 2026
Published by Global Banking & Finance Review®
Posted on April 23, 2025
1 min readLast updated: January 24, 2026
BMW will integrate DeepSeek AI in its new vehicles in China starting later this year, as announced by CEO Oliver Zipse at the Shanghai auto show.
SHANGHAI (Reuters) - German automaker BMW plans to start integrating artificial intelligence from Chinese startup DeepSeek in its new models in China from later this year, CEO Oliver Zipse said at the Shanghai auto show on Wednesday.
"Key advances in AI are happening here. We are strengthening AI partnerships for integration in our vehicles in China," he said. "Starting later this year we will integrate AI integration from DeepSeek in our new vehicles in China."
(Reporting by Victoria Waldersee; Writing by Brenda Goh; Editing by Jamie Freed)
The article discusses BMW's plan to integrate DeepSeek AI in its new vehicles in China starting later this year.
BMW is integrating AI to enhance vehicle technology and strengthen its partnerships in China, where key AI advancements are happening.
BMW CEO Oliver Zipse announced the AI integration at the Shanghai auto show.
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