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    1. Home
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    3. >Italy's new car sales down 5.11% in July
    Finance

    Italy's New Car Sales Down 5.11% in July

    Published by Global Banking & Finance Review®

    Posted on August 1, 2025

    1 min read

    Last updated: January 22, 2026

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    Tags:Automotive industryconsumer perception

    Quick Summary

    Italy's car sales fell 5.11% in July, with Stellantis experiencing a 13% drop. Fiat leads the market, while BYD's sales surged tenfold.

    Italy's new car sales down 5.11% in July

    Overview of Italy's Car Sales in July

    ROME (Reuters) -Sales of new cars in Italy fell by 5.11% year-on-year in July, transport ministry data showed on Friday, indicating a persistently weak market in the European Union's third largest economy.

    Market Leader Performance

    Total sales in July stood at 118,493 vehicles.

    Emerging Brands in the Market

    Market leader Stellantis, whose brands include Fiat, Jeep and Peugeot, suffered an even bigger sales slide of around 13% year-on-year, according to Reuters calculations.

    The Franco-Italian automaker's market share, however, edged up to 25.8% from 24.55% in June, according to the same calculations.

    Fiat remained Italy's most popular car brand, followed by Toyota-Lexus and Volkswagen, the ministry data showed.

    Chinese automaker BYD enjoyed an almost tenfold growth in sales, from 205 to 1,967 units, and overtook historic Italian brand Alfa Romeo, which last month sold 1,953 cars.

    (Reporting by Alvise Armellini, editing by Gianluca Semeraro, Alexandra Hudson)

    Table of Contents

    • Overview of Italy's Car Sales in July
    • Market Leader Performance
    • Emerging Brands in the Market

    Key Takeaways

    • •Italy's car sales dropped 5.11% in July.
    • •Stellantis saw a 13% sales decline but increased market share.
    • •Fiat remains the most popular car brand in Italy.
    • •BYD's sales grew tenfold, surpassing Alfa Romeo.
    • •The Italian car market remains weak.

    Frequently Asked Questions about Italy's new car sales down 5.11% in July

    1What was the percentage decline in new car sales in Italy for July?

    New car sales in Italy fell by 5.11% year-on-year in July.

    2Which automaker experienced the largest sales decline?

    Market leader Stellantis suffered a sales slide of around 13% year-on-year.

    3
    What brand remained the most popular in Italy?

    Fiat remained Italy's most popular car brand, followed by Toyota-Lexus and Volkswagen.

    4How did BYD perform in the Italian car market?

    Chinese automaker BYD enjoyed an almost tenfold growth in sales, increasing from 205 to 1,967 units.

    5What was the total number of new car sales in Italy for July?

    Total sales in July stood at 118,493 vehicles.

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