Connect with us
Our website publishes news, press releases, opinion and advertorials on various financial organizations, products and services which are commissioned from various Companies, Organizations, PR agencies, Bloggers etc. These commissioned articles are commercial in nature. This is not to be considered as financial advice and should be considered only for information purposes. It does not reflect the views or opinion of our website and is not to be considered an endorsement or a recommendation. We cannot guarantee the accuracy or applicability of any information provided with respect to your individual or personal circumstances. Please seek Professional advice from a qualified professional before making any financial decisions. We link to various third-party websites, affiliate sales networks, and to our advertising partners websites. When you view or click on certain links available on our articles, our partners may compensate us for displaying the content to you or make a purchase or fill a form. This will not incur any additional charges to you. To make things simpler for you to identity or distinguish advertised or sponsored articles or links, you may consider all articles or links hosted on our site as a commercial article placement. We will not be responsible for any loss you may suffer as a result of any omission or inaccuracy on the website.


Snow Software Crosses $100 Million in Global Revenue

Global banking and finance news 28

Snow Software (Snow), the global leader in Software Asset Management (SAM) and Cloud Spend Management solutions, today announced that it had crossed $100 million in global revenue. This growth has been driven by thousands of the worlds leading brands tapping Snow to better manage and optimize their software and cloud investments, and deliver the maximum business impact. We believe this momentum has been recognized through both customer and industry analyst recognition. Snow was recently recognized by customers by being named a 2018 Gartner Peer Insights Customers Choice for Software Asset Management Tools and was also positioned by analysts as a Leader in Gartners inaugural Magic Quadrant for Software Asset Management Tools.

Total spend in public cloud services end-user spending, including Software as a Service (SaaS) and Infrastructure as a Service (IaaS), is forecasted to grow at 17% per year through 2022, according to Gartners Forecast: Public Cloud Services, Worldwide, 2016-2022, 2Q18 Update. Unlike on-premise software, most purchasing and use decisions for cloud are made within business teams, while IT retains accountability for risk and governance as well as overall spend for the business. This puts the IT organization in the difficult position of being accountable without the necessary tools and controls to deliver what the business needs.

Snow is at the forefront of helping business manage this shift, beginning with understanding what cloud services are in use within the business, but going beyond, by pinpointing where those services are being used. This allows IT to deliver a higher service level to their business partners ensuring that businesses retain the agility provided by the cloud without exposing them to compliance and data privacy risks. Snow will continue to invest heavily in this rapidly evolving market as businesses of all sizes embrace the cloud within their IT architecture.

As Snow executes this next wave of growth the company is also evolving its leadership team. Effective today, Vishal Rao, President & COO, will take over all operational responsibility and control for all functions of the business. Rao joined the business in 2016 as a board member and took an operational role as President & COO earlier in 2018 to partner with Axel Kling, running the business, focusing on go-to-market functions. Previously he held executive leadership positions at both Splunk (NASDAQ: SPLK) and Cloudera (NYSE: CLDR) helping them scale through their respective IPOs. Kling will remain CEO and on the board of directors and will focus on the innovation and strategy that drove the company to its current marketing-leading position.

Im incredibly proud of hitting this milestone as well as the business weve built at Snow, and want to thank our employees, customers, and partners whove made this journey possible. Now being able to get Vishal fully onboard to build and develop all functions of Snow is very exciting. said Kling. We set out to help businesses maximize the return they get from their software investments and we believe todays milestone shows that weve proven our ability to do that, now its time to take the next step and create even more value for our customers and partners.

Im excited for our next phase of growth and sincerely humbled to be given the opportunity to partner with Axel and to lead a team with such impressive accomplishments, and at a critical juncture for the business, said Rao. The challenges presented by cloud services expand the value that Snow can deliver to our customers, going beyond cost savings to enabling businesses to scale and be more productive without exposing them to the potential security, financial and compliance risks inherent in the cloud.

Were proud of the accomplishments of the Snow team to date, its been a pleasure to partner with Axel in getting the business to this milestone, said Mike Risman, Managing Partner at Vitruvian Partners. The journey ahead under Vishals operational leadership with Axel focusing on innovation and strategy promises to fulfill more of Snows potential and we look forward to supporting him.

We saw the potential of Snow when we joined the team in 2017, were even more excited now as weve seen the market opportunity grow with the rapid adoption of cloud services, said George Kadifa, Managing Director at Sumeru Equity Partners. Were confident that under this new leadership structure the Snow team will be able to fully realize the opportunity in front of them.

1 Gartner, Magic Quadrant for Software Asset Management Tools by Roger Williams, April Adams, Matt Corsi, April 16, 2018.

2 Gartner, Forecast: Public Cloud Services, Worldwide, 2016-2022, 2Q18 Update, Fred Ng et al, July 31, 2018.

About Gartner Magic Quadrant:

Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

About Gartner Peer Insights Customers Choice:

Gartner Peer Insights Customers Choice constitute the subjective opinions of individual end-user reviews, ratings, and data applied against a documented methodology; they neither represent the views of, nor constitute an endorsement by, Gartner or its affiliates.

About Snow:

Whether its through lack of control, lack of understanding or lack of compliance, Snow ( believes that most organizations today end up paying too high a price for their software.

Snow Software is headquartered in Stockholm, Sweden, with offices across the globe. It is the largest dedicated developer of SAM solutions designed to ensure that the investment in enterprise software is money well spent “ ensuring organizations have the appropriate licenses for the software they use “ not too many, not too few.

With more local offices and regional support centers than any other SAM solutions provider, more than 4,500 organizations around the world rely on Snow Software’s on-premise and cloud-based SAM solutions to manage software licensing across more than 11 million devices, from mobile to desktop, data center to the cloud.

For the latest information about Snow, please visit:


Twitter: @snowsoftware




Recent Post

Global Banking & Finance Review® is a leading financial portal and Print Magazine offering News, Analysis, Opinion, Reviews, Interviews & Videos from the world of Banking, Finance, Business, Trading, Technology, Investing, Brokerage, Foreign Exchange, Tax & Legal, Islamic Finance, Asset & Wealth Management. Copyright © 2010-2021 GBAF Publications Ltd - All Rights Reserved.