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FICO INFOGRAPHIC: ANALYTICS THAT “THINK” LIKE HUMANS

Stopping fraud, recognising faces and detecting hackers are a few ways artificial intelligence software is acting human … for the good of humans

FICO (NYSE:FICO), a leading predictive analytics and decision management software company, published an infographic that illustrates various ways in which Big Data analytic software mimics processes in the human brain. These applications of artificial intelligence address a range of real-world challenges, from combatting financial crimes and computer hacking to verifying identities

The infographic focuses on four examples of artificial intelligence analytics that work the way people think, and are used in business applications today. These include:

  • Neural networks that use connections between bits of data to detect payment fraud in real time, as used in FICO® Falcon® Fraud Manager, which protects 2.5 billion payment card accounts worldwide;
  • Deep networks that use multiple layers of data processing to recognise human faces and speech;
  • Neuro-dynamic programming that improves areas such as conversational virtual agents in travel bookings, by continually recalculating the optimal action to take as new data becomes available;
  • Cyber analytics that protect computers from hackers by recognising control relationships between two entities (e.g., “victim” computer and “hostbot” computer).

“The human brain is the smartest computer ever known — and it’s still a great mystery,” said Dr. Andrew Jennings, chief analytics officer at FICO and head of FICO Labs. “As researchers develop theories about how the brain works, data scientists are increasing the power, capacity and speed of analytic technology. The combination of these two phenomena – applying new theories of neuropsychology to develop sophisticated analytics software – will enable us to solve previously unsolvable problems.”

Four Ways Analytics Think Like You

FICO’s artificial intelligence infographic can be viewed and downloaded at www.fico.com/AI. For more FICO infographics, visit www.fico.com/infographics

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