CityJobs.com and Jobsite.co.uk jointly hosted an exclusive breakfast briefing for financial recruiters on 3 February. Focusing on the talent economy, increasing hiring demand for financial workers, and changing attitudes of the millennial workforce, the event was a huge success with 52 clients in attendance.
The briefing was opened by Melani Nair, Marketing Manager for CityJobs.com, who explained, “Millennials (also known as Generation Y) view the world very differently from preceding generations, and have re-defined the meaning of success, personally and professionally. Whether we like it or not, Gen Y are changing the workforce and re-shaping the workplace, demanding a different strategic approach to recruitment”.
Sophie Relf, Marketing Director for Jobsite, then gave an overview of how the site is reaching millennials through its Jobsite Advantage campaign. “Social Media, which thrives in a multi-screen environment, is a crucial component of millennial acquisition,” Sophie explained.
Amanda Zambon, communications manager of trade group the British American Business, said the main question companies in the organisation are asking is: “How do we create a millennial world for a millennial generation?”
Salary research from Emolument, guidance from Philip Landau employment law expert, and insight from work-readiness social enterprise State of Ambition all pointed to an increased hiring demand for millennials, and the challenges that this tech savvy, always on work force brings.
Dow Jones highlighted CityJobs successful collaboration with expert publisher Financial News emphasising the importance of strategic partnerships
Recognising that ‘attracting, engaging & retaining millennials’ is an ever-pressing challenge – CityJobs & Jobsite have launched a new work satisfaction survey for millennials.
The online survey will take only ten minutes to complete and by doing so you will be entered into a prize draw to win either a 16GB Wi-Fi iPad Mini or one of four £50 Amazon vouchers.
Findings from the survey will be publicised by Kaper and shared with participating brands.